The LVM_SETTEXTBKCOLOR message sets the background color of text in a list view control. You can send this message explicitly or by using the ListView_SetTextBkColor macro.
LVM_SETTEXTBKCOLOR
wParam = 0;
lParam = (LPARAM) (COLORREF) clrText;
Parameters
clrText
New text color.
Return Values
Returns TRUE if successful or FALSE otherwise.
See Also